Legal
Privacy Policy
Your trust is the most precious thing we handle. This policy describes how we collect, use and protect your personal information while you explore and shop with Dream Aura Diamonds.
Effective date
2026 · Dream Aura Diamonds
1. Introduction
Dream Aura Diamonds values the trust you place in us when you browse, enquire or purchase from our store. This Privacy Policy explains what personal information we collect, why we collect it, how we use it, and the choices you have about your information.
By using our website, you agree to the practices described in this policy. If you do not agree, please do not use the site or contact us with questions before proceeding.
2. Information we collect
We collect information that you provide directly to us, such as your name, email address, phone number, billing and delivery address, and payment details when you place an order or fill out a contact form.
We also collect information automatically when you visit our website, including your IP address, browser type, device information, pages viewed, and referring URLs. This helps us understand how visitors use our site and improve the experience.
3. How we use your information
- Process and fulfill your orders, including delivery, payment and after-sales care.
- Respond to enquiries, warranty claims and customer service requests.
- Send order confirmations, shipping updates and account-related notices.
- Improve our website, products and services based on usage and feedback.
- Detect and prevent fraud, security incidents or misuse of our services.
4. Cookies and tracking
Our website uses cookies and similar technologies to remember your preferences, keep your shopping bag intact between visits, and analyse site traffic. You can manage or disable cookies through your browser settings; however, some features of the site may not work properly if cookies are disabled.
5. How we share information
We do not sell your personal information. We share information only with trusted service providers who help us operate our business, such as payment processors, shipping partners and email delivery services. These providers are contractually required to protect your information and use it only for the services they provide to us.
We may also disclose information if required by law, to protect our rights, or to comply with a legal process.
6. Data security
We take reasonable administrative, technical and physical measures to protect your personal information from loss, misuse, unauthorised access or disclosure. This includes encrypted connections, access controls, and secure hosting infrastructure. No online transmission or storage system can be guaranteed to be completely secure, so we encourage you to use strong passwords and keep your account details confidential.
7. Your rights and choices
- Access the personal information we hold about you.
- Request correction of inaccurate or incomplete information.
- Ask us to delete your personal information, where applicable by law.
- Withdraw consent for marketing communications at any time.
- Request a copy of your data in a portable format.
8. Data retention
We keep your personal information for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting and tax requirements. When information is no longer required, we securely delete or anonymise it.
9. Children's privacy
Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.
10. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. The updated version will be posted on this page with a revised effective date. We encourage you to review this policy periodically.
11. Contact us
If you have any questions about this Privacy Policy, how we handle your information, or would like to exercise your rights, please reach out to our client care team.